Monday, 22 September 2014

shot description




 Extreme Wide shot:

We took the extreme wide shot for the first picture because we needed it to set the scene for the school drama. Using this image first the audience will know what the drama/ story is about. However this shot is telling the audience where the drama takes place it doesn't show the people in it.



Medium close-up shot:
We took the MCU Shot second to show the main character so that the audience has a brief idea who the character is. The actor used an angry face to show that the person thought she was cool or popular. This shot tells that the main character is not a nice person and her stance shows that she has attitude which also indicates that this school has drama in it and people will keep watching. The camera angle is from the bottom showing she is powerful and can hurt someone.










Medium Close-Up:

We took another MCU Shot so that we could inform the audience who was being bullied/picked on. This actor is crying and putting their head down to show that they are weak and vulnerable to being bullied. Also the fact that his head is down suggests that he is scared by something, you can tell this by not being able to see his face and that he is hunched in the corner suggesting that he feels worthless. The shot is taking from above showing that he is weak and has no power over anyone.


Wide Shot:

We took the wide shot next to show that the bully is picking on the the vulnerable victim. The Victim is below the bully showing that she has more power and that the Victim cannot do anything about it. The Bully is pushing him to the bin indicating that she thinks the Victim is rubbish and worthless. The Victim is still hunched which shows he is scared and trying to defend himself.



Wide Shot:

This is a wide showing that the Victim had been hit and he cannot do anything about it also showing that he is weaker. This shot was taken t show how cruel people could be to other people and to show drama in the show so people will be interested in watching and other episodes.




Close-Up:

We took this last to focus on the actors emotions and how he feels after being bullied/hurt. He is crying and he might be feeling that he has no one to turn to.The reason we did a close-up for this is in the story line we have to show the audience how he is feeling and that he had been effected by the bulling and he cannot take it any more. The white background stops people focus on it and focusing on his face and really feeling his emotion.











Thursday, 18 September 2014

Minority Report-Analysis



This is a picture/shot from the movie 'Minority Report' of flying police trying to capture the fugitive. This is a Medium Close-Up of the officers staring at what could be the fugitive. This shot has been taken to show how the officers/police are feeling at that moment of time. The shot was also taken to show that all the officers were worried suggesting that the fugitive is a big threat. This shot has also been taken to tell the audience that they are police walking in a line to show there profession and that they might be going to try capture the fugitive. The camera angle has been taking from a straight line so the audience can focus on their expression and know that they could be feeling scared. Also the fact that they need more than 1 or 2 police shows that the fugitive is a very big threat.



This is a wide shot showing all the action in the scene so the audience knows what is happening in this scene. This shot is from people falling from a high building or ledge and falling onto a car making the sparks that was used with SFX. The scaffolding in the background shows that this is a dangerous scene and makes the audience think that they had fallen from there. The person in the background suggests that there was more than one person on the fugitive also shown in the last picture. Also the wide screen tells the audience where this scene is taken place. the fact that the scene is in an alleyway suggests the police could catch the fugitive and since there is more one police from the other picture means the audience could be scared that he might not get out with gives suspension/enigma.



This camera shot is a close-up of the main characters face. This shot focuses on the main characters expression. The expression on his face suggests that he might of just defeat the police or he might of escaped as. In this shot the light is on his face and the background is very dark suggesting that he is more powerful and more superior than the police. The light on his face shows that he is a hero, you can only see one side of his face which suggests he might of been hurt or he is turning to face fully to the side which also creates suspension. In the background you can see some rubble from a building suggesting that he had just beat the police or the police had fallen into the dustbin. The main character has a frowning face making the audience see that he is proud and has heroic qualities.














Monday, 15 September 2014

media advert


Media Analysis!




Language:
The genre of this advert is sport. The advert is advertising the sports drink Powerade. This ad has many key conventions such as the logo of Powerade telling the customer/ person looking at the ad what is being advertised. This ad is also advertising the Olympics because if they advertise the Olympics people could go to the Olympics and buy their drinks which would give them a profit. The slogan for the company is power through. The person in the advert is Jessica Ennis, an Olympic gold medallist for track and field events. They use Jessica Ennis as she is a very popular athlete. In the ad they use text to say if you work hard you will get better however in they imply that to get better you need to be drinking Powerade. This text is a quote of Jessica Ennis saying that she needs to drink Powerade to be a good athlete, which could make the public think that they need the drink so they can be better for a variety of sports.
Institution:
The multinational institution behind Powerade is the Coca-Cola Company. The ad shows that they are in competition with other sports drinks such as Lucozade as the text implies that you need then drink to stay hydrated and get better in sport. The founder of the Coca-Cola Company is Asa Griggs Candler.  
Audience:
The audience for Powerade would be 60% male 40% female as generally more men do exercise then females also energy drinks are more popular with young teen and adult men. The drink is aimed at people who go to the gym or people who are very sports orientated however the Coca-Cola Company knows that young boys in schools and people who are not doing exercise drink it through target research.
Representation:

People would recognise the person in the advert as a star athlete and seen as an icon for people who want to be like her so people will buy the drink. The public will assume that she drinks this to be a good athlete. She is running to show that she is going to be in the Olympics or some type of race. Also the light shines on her face making her look more intimidating and superior. The blue colour is showing hydration and energy, also the black background is showing more suspense of what is going to happen. She is not wearing any girly colours and there is no girly background colours showing domination.